Ajitika Singh Profile Picture

Ajitika Singh

Ajitika Singh is a Co-founder, Data Strategist, and Product Advisor at Centripe. A UC Berkeley graduate in Data Science with a focus on Business Administration, she brings a sharp perspective on how data, CRM, and business strategy intersect. Ajitika was the lead architect behind Centripe’s data-driven CRM solutions tailored for digital marketing agencies, creating streamlined processes for managing client relationships and performance tracking. She actively shares insights on data, CRM, and agency growth through webinars and industry meetups.

Marketing

Importance of Reputation Management Software for Agencies?

In today’s competitive world, agencies live and die by their reputation. With so many choices available to clients, standing out ...
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Saas

CMS vs CRM: What’s the Difference and Which One to Choose?

You’ve likely encountered the terms CRM and CMS platforms while marketing efforts scaling your business. These tools may sound similar, ...
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Marketing

How to Create an Automated Marketing Workflow for Better Results

You walk into a store, and the experience just clicks. The staff seems to know exactly what you’re looking for, ...
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Marketing

Top 16 WhatsApp Marketing Strategies – You Don’t Know About

Over the past decade, instant messaging apps like WhatsApp and Facebook Messenger have changed the way businesses connect with customer. ...
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Marketing

Marketing Automation Artificial Intelligence: How It Works

Are you stuck in the endless loop of repetitive marketing tasks, missing crucial follow-ups, or struggling to offer personalized customer ...
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Marketing

Appointment Scheduler App: Smart Investment, or just a cost?

Ever missed an important meeting because of scheduling chaos? It’s a common frustration, but one that can be easily avoided ...
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Marketing

Understanding Enterprise Marketing Automation: A Complete Guide

Enterprise marketing automation is the answer for marketing teams struggling to manage multiple campaigns, engage leads, and handle customer data ...
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Marketing

Email Marketing for Agencies: The Complete Guide for 2025

“Email is dead.” You’ve probably heard this bold claim before. Yet, the reality is far from it. Email remains one ...
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Saas

White Label vs. Private Label: What’s Best for Your Business?

White label or private label? – it’s a decision every entrepreneur faces at some point, depending on their goals, budget, ...
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